When is an auto loan not yet ready for a trade-in or refinance offer?
Short answer
A loan is not yet ready when the owner is underwater, the APR is already at or below market, or the loan is too young or too close to payoff. Contacting these borrowers wastes contact attempts and burns goodwill. EquiLane keeps them scored and in the book, so they surface automatically once depreciation flattens, principal catches up, or the market average APR moves.
What criteria define a not yet ready?
- Negative equity (payoff balance above market value)
- APR at or below the configured market average (default 7.5%)
- Fewer than 24 months elapsed, or close to end of term
How is this segment scored?
The 0-100 lead score is a weighted blend of equity (40%), APR spread versus market average (25%), loan age with a 24-48 month sweet spot (20%) and credit tier (15%).
A lead is flagged Hot when equity is at or above $3,000 AND either the APR is above the configured market average (7.5%) or the borrower is prime with 36+ months on the loan.
Key terms
- Negative equity
- Payoff balance exceeds the vehicle's estimated market value.
- Loan age
- Months elapsed since purchase; 24-48 months is the conversion sweet spot.
Questions about not yet readys
- What does it mean to be underwater on a car loan?
- Being underwater — negative equity — means the payoff balance is higher than the vehicle's market value. Equity = estimated market value − estimated payoff balance; a negative result is negative equity.
- When does a new loan become a viable lead?
- Typically around the 24-month mark, when principal paydown starts to outrun depreciation. The scoring engine re-evaluates every record continuously, so timing is handled automatically.
- Should not-yet-ready leads be deleted?
- No. They are future pipeline. Keeping them scored means they promote themselves into an actionable segment the moment their equity or the market average APR changes.
Related lead segments
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